Proposition Questionnaire

The below questionnaire is designed to help us build a picture of the problem your organisation is solving.

In our experience, people aren't generally interested in paying for "benefits". They are however interested in paying to have a problem taken away. So, to build a commercially viable plan for your club, it's important to understand what problem your club is solving in your local community.

 

 

When we think about how to serve customers (or for a club, the community) we attempt to understand the problem that exists in our customers lives that we can take away.

The problem that we can take away in such a way that generates connection and loyalty.

 

So, to build a commercially viable plan for your club, it's important to understand what problem your club is solving in your local community.

The following questions are designed to help us build a picture of the problem your club is solving.

Questionnaire 

This is a Cool Hand Factory Pty Ltd product www.coolhandfactory.com